A few months ago I completed a poster design for Danny Sawaf's short film, Inhaler. It was a really awesome project, that went quickly and had a super open brief. So, it's about time I shared some of the work from that project. Here's a little bit of a breakdown. First the final poster.
As with any project, it all starts with thumbnails. Lots of character sketches, with some suggestion of darker themes. It needed to convey some comedy but also retain some of the disturbing, horror aspects. This stage is always most fun. Chucking around ideas and seeing what looks good. It's quick and cheap and rewarding. I could thumbnail forever.
Once and idea gets agreed upon with Danny, it's normally just a case of getting it made. That always sounds so simple when in fact, that stage can be a nightmare. It's often tricky to retain excitement and still make an image look finished. So, I normally start with traditional drawing and inking for the base of the image. Then cleanup and start working digitally. But all the time, I'm making sure I'm capturing what was good in the thumbnail.
And that was that. A fairly smooth project that turned out well. A small insight into some of my day to day work. I'll have more movie posters and illustration to show soon.